Comparing The Way Of Adolf Hitler, A Fascist Dictator, And...

To analyze the differences in the way Adolf Hitler, a fascist dictator, and Joseph Vissarionovich Stalin, a communist dictator, controlled their countries and made political decisions, we have to learn what Fascism and Communism are. We must also look at how Hitler and Stalin came to power, as well as how they controlled their government. Starting with Fascism, it is basically when the state is the supreme power. Nothing gives orders above the state, and the state gives all orders. It is a strong dictatorship that has its citizens give up all their freedom to be completely controlled by the State. All aspects of the government are controlled by the state, as well as every group within the state is part of the state. Fascism rules that the state is the ultimate supreme leader, and does not have any obligations to its citizens. It also makes the same promises that Marxism does. The goal of a citizen is to become part of the vast machine because then, there will be peace and harmony. Ni etzsche’s Ubermensch and European Romanticism has heavily influenced Fascism, they are the base of what Fascism is all about (Glen). Nazism is Fascism with one big difference: race. The Nazis believed that race was what defined a person, and with the Aryan race being dominant, all other races were inferior. Specifically, the Jews were at the bottom of the list, which is why they were prosecuted. The Nazis had several reasons why they hated the Jews; To them, the Jews corrupted other races, they

Marketing Plan - 6055 Words

Marketing Plan: Phase I, II, III, and IV Lora, Jina, Tina, and Josie MKT 421 Jon Smith 1/25/2008 Executive Summary Petsmart would like to introduce a new product called CuddleSmart. This product has been developed in order to aid desired pet owners to control allergies caused by cats and dogs. A four-phased plan has been developed to market the new product. Phase 1 – Development of CuddleSmart †¢ Development of product – 63% of 112.9 American households have family pets. 15% of Americans are allergic to pets, however one third still own pets. Allergies to pets present many complications that led to 5.6 American households living uncomfortably. †¢ SWOTT – An analysis of the CuddleSmart finding its strengths, weaknesses,†¦show more content†¦The marketing research approach will be used to develop the marketing strategy and tactics for the new product. The paper will identify the segmentation criteria that will impact the target market selection and identify the target market. Describe the organizational buyers and consumers of the product and the factors that influence their purchasing decisions. Discuss how these factors will impact the marketing strategy. Analyze current competitors and define the competitive landscape for the product. The attributes of the product and the pace at which product will move through the product life cycle and the factors that will impact its movement will be described. Identify the positioning and differentiation strategies for the product and the appropriate price strategy that should be used for the product. The appropriate place and promotional strategy will be used in the development of the strategic marketing plan. Develop an initial sales promotion schedule, create an advertising plan and identify public relations opportunities for the product. Analyze the impact of channel management decisions on the marketing the selected product. Select appropriate distribution channels for your product or service and address costs in terms of placement, shipping, and middlemen. Develop a budget for the plan and identify quantifiable elements that can be used to evaluate, monitor, and control the effectiveness of the marketingShow MoreRelatedA Marketing Plan For A New Marketing Strategy966 Words   |  4 Pagesthe governmental legal requirements and, on the other hand, defines the organization’s policy administration. For a triumphant marketing plan, understanding the government legal approaches allows for efficient operation and inter-relationship with other organization. Similarly, internal legal policies allow the company to uphold its operation i n a set manner. 4.0: Marketing Audit A market audit process is a tool that can never be neglected despite the situation. However, very few companies carryRead MoreMarketing Plan For A Small Business2998 Words   |  12 Pagesin detail. †¢ The benefits of TQM when implementing the strategic plan to meet goals or increasing profit within a small business. †¢ The economy’s motivation of small businesses stability as compared to large businesses that are well established, also the financial assistance of other organization including the government. †¢ Different categories of a company and the importance of CRM to any size business. †¢ To compare the marketing plan of a small business and a large business where it reflects theRead MoreMarketing Plan827 Words   |  4 Pagesï » ¿Marketing Business Environment Marketing Planning: An Overview of Marketing 6 main questions to ask in order to create your marketing plan: 1. Where are we now? (Business Mission, Marketing audit, SWOT analysis) 2. How did we get here? (Business Mission, Marketing audit, SWOT analysis) 3. Where are we heading? (Marketing audit, SWOT Analysis) 4. Where would we like to be? (Marketing objectives) 5. How do we get there? (Core Strategy, Marketing mix decisions, Organization, ImplementationRead MoreMarketing Plan3248 Words   |  13 PagesSAMPLE MARKETING PLAN The following pages contain an annotated sample marketing plan for Blue Sky Clothing. At some point in your career, you will likely be involved in writing—or at least contributing to –a marketing plan. And you’ll certainly read many marketing plans throughout your business career. Keep in mind that the plan for Blue Sky is a single example; no one format is used by all companies. Also, the Blue Sky plan has been somewhat condensed to make it easier to annotate and illustrateRead MoreMarketing Plan4753 Words   |  20 Pagesresponsible firm by highlighting its products based on ecotourism, community tourism and sustainable tourism. 2. Situation Analysis Blaze Mountain travels and Tours has been operating for several years now. The trips have been well received, and marketing is now critical to its continued success and future profitability. Blaze Mountain travels and tours offer concepts like ecotourism and sustainable tourism to older tourists and hard adventure trips to the student tourists. This target market appreciatesRead MoreMarketing Plan3688 Words   |  15 PagesSITUATION ANALYSIS The marketing environment for LIMCOMA represents overwhelming opportunities. It also contains some challenges that the firm believes it can meet successfully. An illustration below shows a SWOT analysis of the company to highlight LIMCOMA’s strengths, weaknesses, opportunities, and threats. Strengths LIMCOMA’S dedicated founders understand the target market and products. LIMCOMA has achieved distribution in several markets with quick acceptance The firm has a very littleRead MoreMarketing Plan3847 Words   |  16 PagesA marketing plan is a comprehensive blueprint which outlines an organization s overall marketing efforts. A marketing process can be realized by the marketing mix, which is outlined in step 4. The last step in the process is the marketing controlling. The marketing plan can function from two points: strategy and tactics (P. Kotler, K.L. Keller). In most organizations, strategic planning is an annual process, typically covering just the year ahead. Occasionally, a few organizations may look atRead MoreMarketing Planning : The Marketing Plan Essay1545 Words   |  7 PagesTo attract mixed segment ther is need to marketing planning is indeed the key to the whole marketing process. The marketing objectives state just where the company intends to be; at some specific time in the future. James Quinn succinctly defined objectives in general as: Goals state what is to be achieved and when results are to be accomplished, but they do not state how the results are to be achieved. They typically relate to what products will be where in what market. They are essentiallyRead MoreMarketing Plan For Subway Marketing1516 Words   |  7 PagesExecutive summary The marketing plan has close ties with the overall financial and business plan. This plan contents a strategy for success, and breaks it down into coherent, actionable components that will aid The Sub Shop to implement marketing activities to provide a firm return on investment. The following areas will help explain how the company plans to differentiate the business and product offering from the competition, and define the strategy that will drive its business forward. The aimRead MoreMarketing Plan1891 Words   |  8 Pagesa breakeven point in the second year after opening the store and become profitable in the third year of being in this business. In the first year, our profits will be low, due to low sales and high distribution, inventory, marketing and advertising and sales expenses. Marketing expenses will be very high in the first year. We have to inform the customers about this new product and get the consumers to try out this new concept. It will take â€Å"Just passin’ Thru† some time to build up the customer base

Implementation of Digital Communication †MyAssignmenthelp.com

Question: Discuss about the Implementation of Digital Communication. Answer: Introduction Business leader from various organization use different strategy for improvisation of their business. As a result of social media strategy Enterprise Social networks (ESN) is used for establishment of communication among target audience. Advantages and disadvantages of ESN has been discussed properly (Berthon et al., 2012). Use of digital communication can benefit the organization in various number of ways. Importance of mental break has been discussed in details. Social media platform can have organization to support the professional relationship with large of employees. Importance of establishment of relationship among coworkers will be discussed in the coming pages on the report. Employees from various organization can easily make use of social media platform for analyzing the information (Borgatti, Everett Johnson, 2013). Importance of information for creation of awareness can bring a large number of benefits which will creation of brand image of organization. Some of the well-known media platform like blogs, wikis and yammer has been discussed in details. Discussion Social media consist of interaction between individual and organization which is nothing but a product based organization. (Berthon et al., 2012) states that the content in general comprises of text picture, video and networks. Text was the first form of social media which is used for the first form of social media. This article in general focus on the various internet website like twitter, blog and many other. Blogs are certain website which are used for maintenance of regular diaries which is inclusive of graphics, videos, links to other blogs which consist of graphics, videos, text and link to other videos. Twitter is a micro blog which is used for sending and receiving short messages. Twitter which is well known media platform has enabled the user to send and receive short messages which is in general restricted by the quantity of character which is contained in the message. (Duggan Brenner, 2013) states that Implementation of digital communication in organization can bring a number of benefited to it. These are allowing the employees to have a mental break, enables employees to have and support professional connection. Digital communication creates a platform where employee can easily ask and solve question. It also helps in strengthening and establishing personal relationship with coworkers. It upgrades the discovery of information and delivery of it. In many it cases it seen that digital communication helps in recognition and retention of large number of employees. In the end the use of digital technology will ultimately help in enhancing the productivity of organization. There are large number of social media platform available for establishment of communication like internal blogs, Wikis and Yammer and Podcast. Social media may not damage or hamper the productivity of an organization. In many cases it is seen that social media may increase the prod uctivity and unlock some of the areas where the productivity of employees may be at stake. Some of the well-known media platform are internal blogs, wikis and yammer and podcast. Internal blogs on a regular basis can help in launch of new products, sales and opportunity which will ultimately help the employees to feel that they are also a part of organization. (Borgatti, Everett Johnson, 2013) states that social network follows a sequence of steps that is analyst must go through so that reader can easily have an idea about the content. Proper collection of data management must be there which mainly comes after the collection of data. This article focuses on the management of data which is used by organization and important data of the organization is easily stored. Various data of employees of organization is stored in it. Social media can be considered to be useful for providing recognizing to employees at both levels that is internal and external. With the help of social media an organization can easily provide recognition to performance of employees, working anniversaries. With the help of this recognition team members can easily interact with each other which ultimately leads to strong establishment of relationship among team members. Employees can easily congratulate each other and keep the company present event and interact with col leagues. Morale of employee can be improved with help of interaction and ability which is created by the help of social media. Employees who are more engaged with the firm can result in better interaction of employees with their organization. (Brambilla, Fraternali Vaca Ruiz, 2012) states that with the development of internet citizen and business user tends to perform a large number of activities. The aim or notion of better reaching is that customer, employees and stakeholders for reducing the total cost. This article relates to the fact that Social Network has provide a platform for the user by which user can easily interact with service provider and social networks. Social media can provide the employees to deal with difficult work problems. If any of the employees have problem which cannot be solved by them then social media can be considered to be a well-known platform. Social media creates a platform by which several question can be put and a solution can be easily obtained in minimum time. In many cases it is seen that provided answers are not useful for solving the question on the contrary the information provided may be useful to new solution. (Dabbagh Kitsantas, 2012) states that social media as a variety of network tools and technology which can easily emphasize on the social parameter of Internet which is used for communication. This article mainly focuses on the fact that the use of ESN in organization provides a wider look into the transformation of organization into better social business. Leaders in the organization are required to be more to have better articulate which generally goes beyond the brand, communication and internal communication. Social media should upgrade the talent experience and make use of knowledge sharing which will ultimate attract integration of various mobile application and social media platform. Digital transformation in organization is considered to be strategy not technology. It becomes more challenging for organization to challenge the different ways of interaction of social media. It becomes more challenging to social media to have interaction with internal and external social platfor m of media. (De Vries, Gensler Leeflang, 2012) states that more than 50% of the social media follow the brand of social media and various organization round the globe make use of social media. Various managers from round the globe make a huge investment in the creating social media platform which can be easily for attracting customer. At present business leaders are more focused to support the growth of business strategies at a much faster rate. So the need of social media strategy that is Enterprise Social Networks (ESN) can be considered to be important factor for primary communication and carrying out work which will provide tool for communication among target audience. Adaptation of ESN technology can bring a large number of benefits to organization. Successful social initiatives generally depend on leadership changes. They generally attack the core of the organization that is innovation and culture. (Ellison, Gibbs Weber, 2015) states that enterprise social network sites are being increasingly used and implement in various large organization. ESN in an organization mainly focuses on providing wider look into the transformation of organization. Social media mainly claim to update the talent of experience. Digital transformation which is present in an organization is generally considered to be technique or strategy not a particular technology. (Heidemann, Klier Probst, 2012) states that online social networks have become a large phenomenon which consist of social as well as economic impact. This article has helped in allocation to employees to have mental break is considered to be a vital reason for which the employee makes use of social media at work place. Having mental break from work is considered to be something which should be discouraged. Employers round the globe have encourage their employees to have breaks which are brief and periodic. Social media creates a platform by which workers can use it irrespective of its location. It has ultimately reduced the pressure of reading a newspaper during the break and other do not disturb the other working employees. Social media can provide the workers to have short mental break throughout the day. (Richter et al., 2013) states that many organizations round the globe make use of enterprise social network for achieving greater potential for the organization. Coworkers can easily make use of social media for establishing relationship with one another and it will ultimately help in establishment of relationship. Better bonding with employees can ultimately lead to more productive teams. Social media creates a platform by which communication among employees can be increased which will ultimately lead to share ideas irrespective of its place that is work and home. In the other words social media creates a platform where staff members can easily interact with each other at both the places that is home and work. Social employees can help them to boost their employees. It will ultimately help in improvisation of the team members. (Thom, Millen DiMicco, 2012) states enterprise social networks to be used as a best medium for establishment of communication among members of an organization. Social media may not damage or hamper the productivity of an organization. In many cases it is seen that social media may increase the productivity and unlock some of the areas where the productivity of employees may be at stake. Training and education creates the perfect platform for the use of podcasting. Simple recording of training programs can be beneficial for the employees who can easily listen and download the content from online. This medium can be considered to be great for training of products, tips of sales. Conclusion From the above discussion it can be easily conclude that social media plays an important role in establishment of communication among the team members of an organization. Most of the well-known website like LinkedIn, internal blogs, wikis and yammer and lastly podcast has been discussed above. Role of social media for recognition of employees has been discussed in details. Role of digital communication for benefit the organization has been discussed. Level of strategy generally depends the line between business goals and execution of strategy. Role of ESN that is Enterprise social network for providing transformation of organization into social network has been discussed in details. Establishment of digital communication for creation of platform for solving the question has been discussed. Importance of social media platform for establishment of relationship with one another has been discussed in details. Social media can easily create a platform where employees can interact with eac h other. References Berthon, P. R., Pitt, L. F., Plangger, K., Shapiro, D. (2012). Marketing meets Web 2.0, social media, and creative consumers: Implications for international marketing strategy.Business horizons,55(3), 261-271. Borgatti, S. P., Everett, M. G., Johnson, J. C. (2013).Analyzing social networks. SAGE Publications Limited. Brambilla, M., Fraternali, P., Vaca Ruiz, C. K. (2012, April). Combining social web and BPM for improving enterprise performances: the BPM4People approach to social BPM. InProceedings of the 21st International Conference on World Wide Web(pp. 223-226). ACM. Dabbagh, N., Kitsantas, A. (2012). Personal Learning Environments, social media, and self-regulated learning: A natural formula for connecting formal and informal learning.The Internet and higher education,15(1), 3-8. De Vries, L., Gensler, S., Leeflang, P. S. (2012). Popularity of brand posts on brand fan pages: An investigation of the effects of social media marketing.Journal of interactive marketing,26(2), 83-91. Duggan, M., Brenner, J. (2013).The demographics of social media users, 2012(Vol. 14). Washington, DC: Pew Research Center's Internet American Life Project. Ellison, N. B., Gibbs, J. L., Weber, M. S. (2015). The use of enterprise social network sites for knowledge sharing in distributed organizations: The role of organizational affordances.American Behavioral Scientist,59(1), 103-123. Heidemann, J., Klier, M., Probst, F. (2012). Online social networks: A survey of a global phenomenon.Computer Networks,56(18), 3866-3878. Richter, A., Heidemann, J., Klier, M., Behrendt, S. (2013). Success Measurement of Enterprise Social Networks.Wirtschaftsinformatik,20. Ridley-Duff, R., Bull, M. (2015).Understanding social enterprise: Theory and practice. Sage. Thom, J., Millen, D., DiMicco, J. (2012, February). Removing gamification from an enterprise SNS. InProceedings of the acm 2012 conference on computer supported cooperative work(pp. 1067-1070). ACM. Tufekci, Z., Wilson, C. (2012). Social media and the decision to participate in political protest: Observations from Tahrir Square.Journal of Communication,62(2), 363-379. Vergeer, M., Hermans, L., Sams, S. (2013). Online social networks and micro-blogging in political campaigning: The exploration of a new campaign tool and a new campaign style.Party Politics,19(3), 477-501.

The Problem With Testing Drugs On Animals Every Year Is That Nearly 10

The Problem with Testing Drugs on Animals Every year is that nearly 100 million animals die in research laboratories at the hands of curious scientists who perform outdated and inaccurate tests that prove no benefit to humans or animals. Before these animals die, they are routinely burned, scalded, poisoned, starved, given electric shocks, addicted to drugs, subjected to near freezing temperatures, dosed with radioactive elements, driven insane, deliberately inflicted with diseases such as cancer, diabetes, oral infections, stomach ulcers, syphilis, herpes, and AIDS. Their eyes are surgically removed, their brains and spinal cords damaged, and their bones broken. Law does not mandate the usage of anesthesia; consequently, this is rarely administered. Despite all of this cruelty, not a single disease has been cured through vivisection in this century. The overall adult cancer rate has risen in the past 40 years, and a fatal heart attack strikes a person every 45 seconds. The Centers for Disease Control estimate that 70-80% of the common diseases killing Americans are preventable given a responsible diet and lifestyle. Drug testing on animals is inaccurate and does not benefit humans or animals at all. Animals including, but not limited to, dogs, cats, mice, rats, guinea pigs, hamsters, gerbils, rhesus monkeys, imported primates, owls, deer, sheep, llama, and cattle are commonly used for vivisection. Vivisection is the medical term for the practice of experimenting on animals. Charles River Breeding Laboratories, a company owned by Bausch and Lomb, provides 40-50% of the animals used in experiments of laboratories. The other remaining misfortunate animals come from places a little closer to you and me. Some of them come from animal shelters, some come from the free to good home ads in the classified section of the newspaper, and some from unsuspecting people who allow their companion animals to become pregnant. What is even worse is that some have been stolen directly from their own front yard. Imagine your pet one day being crammed into a cage with ten other animals waiting to die like approximately 20-100 million other animals do each year in numerous unreliable tests. More than 205,000 new drugs are marketed worldwide every year. Most of these animals die after undergoing the most common unreliable test method still in use, animal vivisection. The current system of drug testing puts consumers in a dangerous predicament. According to the General Accounting Office, more than half of the prescription drugs approved by the Food and Drug Administration between 1976 and 1985 caused serious side effects that later caused the drugs to be either re-labeled or removed from the market. The following drugs passed safe in animal experiments but proved tragic consequences in humans. Opren caused 3500 people to suffer serious side effects including damage to skin, eyes, liver, and kidneys. Thalidomide caused about 10,000 birth defects worldwide. Clioquinol caused 30,000 cases of blindness and/or paralysis and thousands of deaths. Conversely, many drugs that are beneficial to humans are dangerous or even fatal to animals. Penicillin, which is an antibiotic to humans, kills guinea pigs. Aspirin causes birth defects in rats, mice, monkeys, guinea pigs, cats and dogs, but it does not harm humans in any way. This is obvious proof that testing on animals is unreliable, but sadistic tests still go on every day. The Physicians Committee for Responsible Medicine reports that sophisticated non-animal research methods are more accurate, less expensive, and less-time consuming than traditional animal based research methods. Fewer accidental deaths caused by drugs and treatments would occur if stubborn bureaucrats and wealthy vivisectors would use the more accurate alternatives such as: 1. Cell and tissue culture in vitro 2. Microorganisms and other species of little or no capacity for pain or suffering 3. Computer models to answer questions and guide animal research 4. Fewer animals used per study 5. Less poorly planned work If animal experimentation was eliminated, it would free up 6.8 billion dollars that could be used for education programs and medical assistance programs for low-income individuals. This would help more than 30 million U.S. citizens who cannot afford health insurance, rather than making animals sick. There will be nearly 275,000 animals dead this time tomorrow that are not dead right now due to a fatal animal testing mistake. The numbers are real, and this is happening in